Itopia Life

Overview

Itopia Life, a company specializing in marijuana-related products, embodies a modern and respectful approach to counter the stigmas associated with marijuana in today's society. The design draws inspiration from African Adinkra symbols, integrating their cultural significance into the brand's identity. The logo also pays homage to the deep-rooted connection between marijuana and Jamaican culture, showcasing the enduring link between cannabis and Rastafarianism, as well as its role in attracting tourists. The brand captures the essence of Itopia Life's commitment to contemporary, respectful engagement with marijuana and its cultural heritage.

Branding

Packaging & Merch